$X$ is an online media provider. By offering unlimited and exclusive online content at attractive prices for a loyalty membership, $X$ is almost forcing its customers towards its loyalty membership. If its royalty membership continues to grow at its current rate, within the next eight years more households will be watching $X$ than cable television.
Which one of the following statements can be inferred from the above paragraph?
- Most households that subscribe to $X’s$ loyalty membership discontinue watching cable television
- Non-members prefer to watch cable television
- Cable television operators don’t subscribe to $X’s$ loyalty members
- The $X$ is cancelling accounts of non-members